Was struck me about my business is that there are 60 million people in direct marketing, network marketing, or multi-level marketing. Therefore I found this to be a very lucrative target market because these people already have bought into the idea of these business models. These are people ready opt in free to my service.
The secret is that 99% of these people have no idea how to market their business. They trial and error strategies and 99% of them give up or fail due to lack of capital or earnings.
This is what attracted me to my business.
Once again, great post Brian!
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