Hi Bogden,
I think you're describing the services of a press agent or maybe a PR agent.
To answer your questions:
While the next step for my business is to gain more publicity, I would not pay $1,000 to have my local paper run a story on me. I live in a very small town, so a locl story is not going to have the reach I would want for that kind of money.
I don't think there's any way you could guarantee an interview as a result of a local news story. If the interview really is part of the package, that might affect my decision, but in my opinion, $1,000 is a lot to spend without any guarantee of results.
Also, I am a "do-it-yourself" kind of person, so I am far more likely to try to come up with the publicity angle myself and submit my own press release through various channels. While help would be wonderful, I'd rather invest $5,000 worth of my time and figure it out for myself through trial and error. This way I would be able to duplicate my own successful efforts in the future instead of having to pay so much again and again whenever I wanted more exposure.
I also know several people who write and submit press releases for far less than $1,000.
Have a Profitable Day,
Cathy Wagner
Online Business Expert
Providing Freedom-Seeking Entrepreneurs with
Low-Risk, Online Profit-Building Guidance.
http://www.onestopinternetbusiness.com
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