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10 Reasons Why People Don't Buy From You
3/23/2006 8:24:50 PM
1. You don't make people feel safe when they order. Remind people that they are ordering through a secure server. Tell them you won't sell their e-mail address and all their information will be kept confidential. 2. You don't make your ad copy attractive. Your ad lists features instead of benefits. The headline does not attract at your target audience. You don't list any testimonials or guarantees included in your ad. 3. You don't remind people to come back and visit. People usually don't purchase the first time they visit. The more times they visit your site, the greater the chance they will buy. The most effective way is to give them a free subscription to your e-zine. 4. You don't let people know anything about your business. They will feel more comfortable if they know who they are buying from. Publish a section called "About Us" on your web site. Include your business history, profile of employees, contact information etc. 5. You don't give people as many ordering options as possible. Accept credit cards, checks, money orders, and other forms of electronic payments. Take orders by phone, e-mail, web site, fax, mail, etc. 6. You don't make your web site look professional. You want to have your own domain name. Your web site should be easy to navigate through. The graphics should be related to the theme of your web site. 7. You don't let people read your ad before they get your freebie. When you use free stuff to lure people to your web site include it below your ad copy or on another web page. If you list the freebie above your ad they may never look to see what you're selling. 8. You don't attract the target audience that would buy your product or service. A simple way to do this is to survey your existing customers to see what attracted them to buy. This information will help you improve your target marketing and advertising. 9. You don't test and improve your ad copy. There are many people who write an ad copy and never change it. You have to continually test and improve your ad copy to get the highest possible response rate. 10. You don't give people any urgency to buy now. Many people are interested in your product but they put off buying it till later and eventually forget about it. Entice them to buy now with a freebie or discount and include a deadline date when the offer ends. http://www.marzlist.com/200BusinessTips
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10 Resourceful Things You Can Do With A Product That Doesn't Sell
3/28/2006 7:02:17 PM
1. Sell the reprint/reproduction rights to the product. You could make money selling other people the rights to reproduce and sell the product. People are always looking for new products to sell. 2. Giveaway the product for free from your web site. Just because it won't sell doesn't mean people won't visit your web site to get it for free. They may see another product you sell and buy that one. 3. Try auctioning off the product at an online auction. You may make part of your investment back. If you're lucky, you may even make a profit because people sometimes get into bidding wars and will bid a higher price than the product is worth. 4. Use the product as a free bonus for another product you sell. This will increase the perceived value of the product you're selling. People will feel they're receiving more for less. 5. Contact businesses with the same target market and see if they would be interested in using your product as a free bonus for their product. You could place your ad on the product and get free advertising. 6. Sell your product to businesses at wholesale cost as a promotional product. Businesses are always looking for products they can giveaway to their customers with their advertising on the product. You could make part of your investment back. 7. Barter your product to other businesses for things you need for your own business. You could trade for their products or services. This will save you money and help make up for your profit loss. 8. You could create an online contest so people could win your product. This will attract traffic to your web site. You also could get free advertising by listing it on online contest directories. 9. If you decide to giveaway the product for free, allow other people to giveaway the product for free. Place your web site ad on the product. This will spread your advertising and attract even more people to your site. 10. Ask businesses with the same target audience if they would be interested in combining your product with their product. You could then sell them together as a package deal and split the profits. You may have better results selling your product this way. http://www.marzlist.com/Tracy
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10 Riveting Ways To Nail Down Instant Sales
3/29/2006 9:32:01 PM
1. End your slow sales periods by planning ahead. Plan to add extra bonuses, hold a sale or package your product with other products. 2. Make more commissions off the affiliate programs you join by giving your personal endorsements for the products. They usually pull more sales than ads. 3. Speed up your internet access. You can get your online business tasks done faster which will help you stay ahead of your competition. 4. Allow people who do not have time to explore your site to download your web site in ebook format. This will allow them time to view it offline. 5. Use tons of headlines and sub headlines on your web site. This will keep their attention and keep them at your web site longer. 6. Take advantage of popular fads. If something is popular at the current time, put up a web site about it. Just promote your main site on the fad web site. 7. Allow your prospects to chose between a retail or wholesale price. Charge people a membership fee to always get the products at wholesale cost. 8. Allow other related web sites that don't have a chat room to link to yours. They'll get use of a free chat room and you'll draw extra traffic to your site. 9. Increase the perceived value of your free stuff or bonuses by including the retail dollar amount the freebie would normally sell for. 10. Create your own web ring. You will gain highly targeted traffic to your web site and others will link to your site because they'll want to join the ring.
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10 Shocking Ways To Energize Your Sales
3/31/2006 9:34:58 PM
1. Start your own internet radio station. It could be related to the theme of your web site and you could advertise your products over the station. 2. Turn your banner ad into a trivia question. Post the question on the banner and tell readers they can win a prize if they answer the question at your site. 3. Motivate people to buy your product. Tell them a lot of positive things like "You can now reach your goals and change your life if you buy our product". 4. Get your sales letters and web site evaluated for free. Visit business discussion boards and ask other discussion participants to evaluated them. 5. Get your products or services evaluated for free. You can give your product for free in exchange for evaluations and even testimonials. 6. Keep your loyal customers happy because they are your future profits. Give them discounts and free gifts as often as possible. 7. Clone your advertisements all over the internet by allowing your visitors to give your online freebies away. Just include your ad somewhere inside it. 8. Make it easy for your affiliates to make sales. Give them proven ads to use, make it easy for prospects to order and provide helpful affiliate stats. 9. Persuade e-zine publishers or webmasters to run your ad for free. Just allow them to join your affiliate program and earn commission on the sales. 10. Make your products sell quickly by adding a ton of bonuses. You could get the free bonuses for little or no cost buy joint venturing with other businesses. http://www.marzlist.com/ArticleMarketing
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