Hello My friends, Here is another great article that may help you in your business,Kathy Martin The Five Crucial Topics These are the make-or-break components of successful Internet marketing as it exists today. In the 2005 seminars we'll be including keys to getting traffic to your local brick-and-mortar business, too. 1. Search Engine Optimization. “Natural” or “organic” search can bring you a large number of potential customers at a low per capita cost if you can rank in the top 5 or 10. Explains how to make your webpages and navigation system “search engine friendly,” develop a linking strategy, and outsource. (Included e-book: Dr. Wilson's Plain-Spoken Guide to Search Engine Optimization, 42 pages, $10.95.) 2. E-Metrics for Marketing Success. Outlines methods and recommends tools for testing, tracking ad performance, and analyzing traffic patterns, click-through rates, conversion rates, cost per sale, and ROI. E-metrics separates winners from losers and is largely neglected by your competitors. (Included e-book: The Marketer’s Common Sense Guide to E-Metrics by Bryan Eisenberg and Jim Novo, 78 pages, $99.) 3. Pay Per Click (PPC) Advertising. Most businesses can increase sales using affordable PPC ads with Overture, Google, and others. You’ll learn about key strategies and tools to manage or outsource a successful campaign. (Included e-books: Google AdWords Handbook: 21 Ways to Maximize Results (2004 Edition) by Andrew Goodman, 155 pages, $69, and Dr. Wilson's How to Promote Your Local Business on the Internet, 44 pages, $13.95). 4. E-Mail Marketing. Mastering e-mail marketing in an age of spam is difficult but doable. You’ll learn how to shop for listservers and autoresponders, how to get subscribers, rent lists, and comply with the new CAN-SPAM Act. (Included e-book: The E-Mail Marketing Handbook, by Dr. Wilson, 371 pages, $21.95.) 5. Boosting Conversion Rates. You’ll learn more than a dozen important strategies that you can put in place to increase your conversion rate. Boosting sales doesn’t rely on a single magic bullet, but a set of small, incremental changes that will bring profitability without much extra cost. (Included e-books: How to Develop a Landing Page that Closes the Sale, 24 pages, $17.50; 12 Ways to Give Your Webstore a Sales Boost, 71 pages, $34.95; How to How to Optimize Your Landing Pages Scientifically, 32 pages, $11.99, both by Dr. Wilson.).

Good one Kathy.. :)

Hello Kathy Thanks for this information we passed it to our computer manger. Have a blessed day.

HI Kathy, Thanks for the info! Sincerely, Carla

Hello Kathy thanks for this information it great. I meet with the board of Regents of The Rockin Elders Foundation , which as you know you are under them in business, I showed them how to set up a team to start sending out targeted Email to people you know and if you want to partake in the program you will receive 1 out of every 12 signups in any businesses you are in under them. All you do is furinish a little info to them and it will cost you nothing. Contact me and I'll give you the details ... It pays to be under this foundation as they help people GITTER DONE.