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You're right Kenneth,
I had a blog post on my marketing blog about viral marketing. I've had two comments on the post that promote a particular blog blasting service as a viral marketing method. The spammer attemts to make the comment relevant to the post, but it still comes across as a tactic and not a genuine comment or attempt at discussion.
I think forum owners and bloggers need to be on top of this and weed out the offending posts - people will soon learn that it's not a good practise.
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