Hi Jason,
You've made some good points, here.
One thing I've found doesn't work very well is replying to spammers. What I do is set up an autoresponse on my accounts, so that everyone who sends me an email gets it. That way, those who I DO know get a return message quickly letting them know I'm away, but will look at their email, and those who are spamming me with a real address get a bit of an ad from me.
I don't recommend sending strictly an ad. Include an ad, but sending a full page ad, no matter how brilliant, could actually land you defending yourself against a spam complaint (it can be a cruel world!)
God bless,
Dave
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