With any business, there comes a time when you need to let the world (or your targeted market) know that you are open for business, or as an established business you are coming out with something brand new. Press releases are the answer. But you just can't write something, send it and wham! it's there. Oh, no. there are guidelines to follow or your press release gets canned fast. So fast it makes deleting Spam look slow. Each PR company has it's guidelines, some offering free submission to paid (that can range from $30 to Hundreds of dollors for one submission). Now, before you go running to get your news out what is your news? PRs are generally for those that have their own business. Some PR sites ask you register each business you own if you are going to submit for each business. Next is what you say. You cannot submit your salescopy as your PR. It'll get dumped. A press release has to say why your business is news worthy. And there is more but you will need to do your studies to find out. Will you be successful in your first attempt? Rarely is anyone. Just study and read other PRs to get a feel for it. Sooner or later you'll make it if you follow the rules and stay persistant. Here's a PR that is mine and you can see what I mean above. Kenneth R Sword Jr Releases BusinessMaker X-Files Business SystemBest to you and your business. Kenneth R Sword Jr
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