The MLM Industry is all about being attractive. People join people in the MLM industry. They don’t join companies, or products, or compensations plans. They join the person who educated them about all those things IF they are attracted to that person and believe they can help them to reach their goals.
When you understand the fundamentals of attraction marketing you can use these principles to your advantage to attract people to you.
Attraction marketing is all about branding yourself out in the industry. It’s about branding yourself as an expert into the minds of all your prospects. It works best when incorporated in your lead generation efforts on the internet.
When you are generating leads on the internet, they are usually being funneled into your back end campaign. Here is where your opportunity lies to incorporate attraction marketing.
In your back end, you can craft all the messages your prospects receive as “how to” messages rather then lame business opportunity pitches. When you TEACH your prospects how to do something, they will immediately be attracted to you for the value you have to offer.
In the back end campaign, that is where you get the chance to teach your prospects all that you know. On top of doing that, you also want to be sharing information about yourself so you can start the relationship building process. The more information you share that other people can “connect” with, the more they will relate to you and be attracted to you as a business partner and friend.
By teaching people “how to” information once you have them in the backend of your campaign, you are branding yourself as an expert in their mind, and have more credibility. Then by sharing parts of yourself which people can connect to you are deepening the relationship process. As relationships grow, you will find your network marketing organization becoming easier and easier to build.
Theres some very good info in this article and am friends with the author
Robert Phillips
|