Hi Tim
What a terrific article. The following comment really rang true
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"Most successful salespeople are invariably referred to as friends,
advisors, and counselor by their customers. The final description, and
perhaps the best description customers use for top salespeople, is
contained in the words, “He (or she) really understands my situation”.
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We must never forget that our customers are real people, just the same as we are. If we dont value them sincerely, how on earth can we expect them to value us.
Saludos
Jenny
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