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Forum: Why Great Creative is Essential to Email Lead Generation

Description: Every good marketer knows that to generate leads he or she needs a robust database. While those ingredients alone won't necessarily improve your lead generation campaigns, they will set the stage for the one tool that is a must-have in any online marketer's arsenal: email. But how do you ensure your emails stand out from the crowd? What are some of your ideas for ensuring high-quality email creative?
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Last Post 3/27/2013 8:15:44 AM
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