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Trina 1049 784 Nucla	Responsible Email Marketing? 3/13/2008 1:13:46 PM
	Phoney Baloney Subjects Trina L.C. Sonnenberg Let's call a spade a spade here, shall we? I've written about misleading subject lines in email solicitations before. However, I don't think that the word, 'misleading' does this sleazy marketing tactic justice. I've made a reputation for calling 'em as I see 'em, so I'm going to call them what they really are... PHONEY, BOGUS, I WANT TO GET YOUR MONEY, subject lines. Not to mention illegal as the day is long. Now, the CAN-SPAM ACT was enacted in 2003. If you've been an Internet marketer for any time at all, there is no excuse for not knowing about this law. Any responsible marketer online complies with the provisions of this act, or so you'd think. (Even an idiot would want to be in compliance, with fines being up to $11,000 per violation.) The CAN-SPAM ACT (Controlling the Assault of Non-Solicited Pornography and Marketing Act) states: "..It prohibits deceptive subject lines. The subject line cannot mislead the recipient about the contents or subject matter of the message. ...Your message must contain clear and conspicuous notice that the message is an advertisement or solicitation and that the recipient can opt out of receiving more commercial email from you. It also must include your valid physical postal address." Today I opened an email from, the Responsible Marketer, or so he calls himself, that had the subject line, " Notification of Payment - You just earned $1,000.00." Mind you, I only opened it to see who it was from, and what they were pushing, as that is what I do... investigate things. The sender's tag line is, "The Responsible Marketer." So, when I skimmed through the email and saw what I was being spammed for, I decided to check out the person who sent it. After all, "The Responsible Marketer" is breaking the law here. Rather than turn him in, and get him into a whole lot of trouble, I decided to use him as a prime example of how not to market using email. Although, I don't know him, and he could be a very nice guy, he is not responsible in his marketing tactics. His name is Kevin McNabb, and he uses the veretekk autoresponder to send his SPAM. (Veretekk is another article all together.) What is he pushing? LawnChair Millionaire, of all things. Now, I don't know if this is his creation, or a pre-written solicitation, but here's the opening line: "First join, then read my e-mail. TIMING IS CRITICAL!!" Yeah Right! I really like that; email messages have been flooding my inboxes, coming from everywhere, promoting this program. How the heck can timing be critical? Is it on the verge of saturation, so get in quick, so you can lose your money right away? Give me a break! (I didn't bother reading the rest of it.) I wonder what he'd do if I responded by giving him my PayPal email, and telling him he can put my $1000 there? He did state that I earned $1000. Then he should send it to me... right? Perhaps the CAN-SPAM ACT should be modified a little to allow people to collect on such bogus subject lines. If you promise money, you gotta pay it, regardless of whether or not the receiver joins your program. Something like that would probably make spammers sit up and take notice. Perhaps it would also make irresponsible marketers more responsible. In a perfect world... maybe. If there is anyone out there who has not taken the time to learn the laws of email marketing, please do so NOW. Losing what you've got right now, just to grab a few dollars in affiliate income is not worth it. And a single violation could cost you your child's college education, your car, or even your home. And Kevin, if you read this... get with the program! Copyright © 2008 The Trii-Zine Ezine www.ezines1.com About the Author: Trina L.C. Sonnenberg Publisher - The Trii-Zine Ezine - Your Trusted Source for Internet Business and Marketing Information. Serving online professionals since 2001. ISSN# 1555-2276 http://www.ezines1.com/triizine http://www.ads-on-q.com/intro Author of: My Journey A Lifetime of Verse http://stores.lulu.com/triizine Internet Marketing Mavens http://internetmarketing-mavens.com Keywords: email marketing, spam, CAN-SPAM ACT, Internet marketing
	Trina L.C. Sonnenberg Freelance Commercial Writer TLC Promotions & The Trii-Zine Ezine ISSN 1555-2276 http://www.tlcpromotions.net http://trii-zine.com http://FAA.tlcpromotions.net
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The Cardioman 2908 1080 Houston	Re: Responsible Email Marketing? 3/13/2008 6:43:36 PM
	Trina, Can I Jump Up On The Soap Box? I have been receiving a lot of emails from AdLand Pro members that try to begin a business relation using deception and Lies! Have you received any emails like this? I saw your ad on Adland Pro and I am interested in your business and how it works! Please contact me! Name email address phone # I send a reply to many of these messages (which by the way) have the same wording, andI ask them just which of the 16 ads that I have running did they see. I always receive a return mail stating that they don't remember just which ad it was, and they also send me their business info that will explode my business. Fact # 1 They never viewed any of my ads. Fact # 2 They don't even know which business I have! Fact # 3 The majority of the time it is either a lead source or a Social Network program. But now let me ask you a question! Would you even consider doing business with a person that starts trying to build a relationship with a lie. It is some what like receiving a telephone call from someone and a name does not show up on the caller I D. I don't even consider doing business with someone that tries to hide their idenity! Well, let me get of the Soap Box and allow another person jump up on it!!!!
	James Kinney The Cardioman Cardio Cocktail www.drinkcardiococktail.com/30724 Joint Cocktail:www.formor.com/30724 Check My Home Page http://www.viradyne.com/moneypartners
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Trina 1049 784 Nucla	Re: Responsible Email Marketing? 3/14/2008 7:56:51 AM
	Here! Here! I get those emails too. Well said, and thanx for your input. I hope others will take it to heart. Trina
	Trina L.C. Sonnenberg Freelance Commercial Writer TLC Promotions & The Trii-Zine Ezine ISSN 1555-2276 http://www.tlcpromotions.net http://trii-zine.com http://FAA.tlcpromotions.net
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Meg 124 25 Delray...	Re: Responsible Email Marketing? 3/14/2008 11:13:30 AM
	*Thank you for that! yes you do get bombarded and if they say you have 1000. they should be made to give it to you.* *I have been thru lawn chair and I am bombarded with all of these people swearing they are making money and to claim your share free to enter.you have to pay to enter and it is very misleading.* *So of you are making sooooo muuuuch moooney pay for me to get in and make all that cash because I could pay you back the 80. to join within a week!!!*
	Meg at Walkease http://store.walkease.com/index.html
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