Kathy, The Hillbilly Gardener here and yes contrary to some rumors you may have heard, no I'm not dead and have not quit! As to your post - I have pondered this for some time and it wasn't until recently I remembered some things I've learned over the years and was reminded recently. The best advertising is NOT the best add but name recognition. How do we do this? get our name in front of people as often as possible. How we do this is up to us but if free ads, etc. will get my name in front of people no matter how often, it is worth the effort. The hard part to come to grips with is as the best saleman I ever knew (he could sell a glass of water to a drowning man) put it - "if you got the best ad in the world and you had the best ad company in the world, and you had an unlimited budget to place these ads, you would still need 100 people to see the ad before you would sell one thing". So I gues you would have to say that when it comes to advertising, it is about the numbers. I'm terribly slow at getting things accomplished and the deeper I get into this, the more difficulty I have at time management and getting things done. But it is my belief that everyone needs to try every avenue possible to get their name in front of people. Another thing I'm coming to grips with is the need for adequate tracking software or service to tell you where the hits are coming from. No hits - drop the program! Hits are one thing but its up to us as business people to get the conversions of the few real buyers that come our way. I have also come to learn from the folks here, either directly or indirectly, that the best policy is to not pay for most advertising. Try it on a free basis first and if you get any traffic results, then upgrade if the traffic looks viable. But these are just my opinions and views Kathy and it can and will get extremely time consuming if you're not very careful (as it has for me). Blessings upon you and your endeavors and please - HAVE A GREAT DAY ! the "Hillbilly Gardener"Lyndell (Jerry) Miller (417) 777-2285 plantman.ozarks@yahoo.com www.jerrysplantsonline.comwww.icelebrateholidays.comThe " Garden of Weedin" newsletter " Ask the Hillbilly" - Got a question regarding gardening or outdoor living just ask ! " Over the Fence - A Hillbilly's View" garden and outdoor living blog. |