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Luella May

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Building Opt in Email Lists Should Be Your Top Marketing Strategy
4/27/2007 3:40:13 AM

Did You Know That, An Ideal Marketing Strategy Is To Build That List

Hi Everyone,

Building your opt in list should be your top number one priority if you really want to succeed in any online business. Today is all about list building as a strategic marketing technique so please read on….

First up,

In a hurry then check this out
http://thecorner4women.com/PLRVault3-Gifts.htm

As you know we at TC4Women love Joint Venturing as one element of our ongoing Marketing Strategies to help quickly build our own opt in list, because of it’s overall mutual benefits for everyone involved. Joint Venture Partners are often called Super Affiliates on steroids because of their special abilities and marketing techniques. We have helped launch several books on Amazon.com with Kathleen Gage
http://thecorner4women.com/KG-SSM.html our esteemed mentor. Joint Ventured fr*ee live Tele-seminars, mentoring programs, and other e-products. We’ve been involved in many Joint Venture Giveaway events, including a few of our own that have all been instrumental in building our own opt in list.

By continuously working together with many, well-respected Marketing Experts, we have also gained awareness and respect for ourselves, our website, products and services, plus everything else that we do. Being successful online requires complete dedication and continued effort and hard work, with the willingness to battle on regardless, and to learn as you go along by simply DOING IT and giving it a go. Remember too that Joint Venture Marketing IS a NO-COST Marketing Solution to building your opt in list very quickly

Check out what Krishna De wrote about TheCorner4Women.com
http://www.krishnade.com/blog/2007/joint-venture-strategies-attract-more-clients/ Now Krishna has a whole host of information on her site so do avail yourself of everything she offers 4 fr*ee, you won't be disappointed.

Second up today,

The latest list building event has just kicked off, although you may actually be too late to join as a partner, you can still dash along and see what gifts are on offer from the internet’s top marketers. TC4Women are honoured to have our own gift included in this prestigious event. I’ll be going along there myself to log in and download anything that catch’s my eye, to add to our own products and services. Remember the Golden Rule, you don’t have to download everything in sight, simply, pick and choose the products or services that can benefit from yourself or you need to enhance your own business, otherwise your hard drive will quickly get cluttered with un-used items. The beauty of this particular event, and what makes it so different, is that everything comes with Private Label Rights (PLR), because that is the basic underlying theme of this giveaway event. That means you can modify them completely, and often brand them as your own. Look out for the No-restrictions PLR products as these are indeed the most prized. Here is your private invitation to get those gifts
http://thecorner4women.com/PLRVault3-Gifts.htm

Third up

This is a little gem from Mark Hendricks, the grand-master of all list building and marketing experts, maybe you recall his 12 Days of Christmas mega giveaway. Now this isn’t a giveaway event, Mark simply wants to share his knowledge with you so why not take time out and see what he has to offer simply by filling in your details in the form provided. I’ve been on Mark’s mailing list for well over a year now, and the information he gives out is always first class so just go check it out for yourselves.
http://thecorner4women.com/ListBuilding-MH.htm

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FEATURED ARTICLE
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Building Opt in Email Lists Should Be Your Top Marketing Strategy
by John Elliott aka Oaky Wood

Yes it really is the most ideal Marketing Strategy when you decide to start building an opt in e-mail list. In any kind of business, marketing is such an important tool in the growth and development of a business or any kind of financial venture. For this reason alone, even with the technology that covers online business’s, it needs highly revolutionized and very effective marketing strategies implemented in order to boost your productivity and sales.

Basically, since the advent of the Internet, people started to flock to this new medium of Information Technology (IT) without even knowing its fundamental principles, how it works, things that are needed to survive in it, etc. Many people literally bombarded the Internet, thinking that life would be a lot easier if they could simply invest in an online business model, and the copycat revolution began

Indeed, it is a well-known fact that you can find money online, but only for those who know their way around and employ the best marketing strategies there is available, and equip themselves with the best tools to achieve them.

What people do not know is that online marketing does not have to be very complicated. It doesn’t have to be rocket science I know the secretive world of the marketing experts or so called “Guru’s” would certainly have you believe that it is so mysteriously complex. It just needs the right stuff to keep you going, simple logic, with a few basic tried and tested techniques thrown in.

Take for example the use of a mailing list, particularly an opt in list. In the past, no one ever dared to use an opt in list, thinking that it will not do any good for their business, that it would literally lose them more customers than they would gain. Most entrepreneurs think that building an opt in list is just a waste of time, money and effort. What they fail to comprehend is that, according to the “golden rule of Internet Marketing,” or any marketing for that matter, money is certainly in the list. No land bound salesman would ever venture out without his list of potential clients, so what makes anyone imagine that marketing on the Internet is really any different.

It has probably been mentioned before, and is worth mentioning again, “The Money is Really in The List.” Cold calling is fine, but your bread and butter income is certainly going to come from your well established customers, or in the case of the Internet, your opt in list of subscribers.

Why? Because with opt in lists, you get to keep your readers on the hook by providing them with extra, and fr*ee information, promotions, special offers, news and updates, and other campaigns in order to entice them to buy again from you. Effectively you are gaining a following, or group of clients who like you and your products, a group of clients who like the way you operate, and who trust you to deliver their goods, or answer enquiries promptly.

Basically, opt in lists are lists of email addresses of customers with their consent. This means that after the customer had closed the transaction on your particular web site, there is an option on whether or not they wish to subscribe to the mailing list of the online business for any future promotions, newsletters, or campaigns that they would like to be informed of.

And because it is an option, the customers are not compelled to provide their email addresses to the web site. Plus, the web site owners will not be accused of spamming because emails that will be sent to the customers have the consent of the customer.

Creating an opt in list can be very beneficial to your site. In fact, it has been proven that in the two-step concept of selling, follow-ups are important to sustain the interest of the consumers. The other step is to obtain the interest of the buyer within them, you know the one, it’s within us all, where your customers get that uncontrollable urge to buy your product or service, because they see it benefiting them.

Hence, in order to sustain the interest of your buying public, it is best to create an opt in list so that you can always give your buyers the chance to remember your products, your business, and your services, in which they have been satisfied with.

To know more of the advantages of creating an opt in email list for your business; here is a summery that would tell you, the reasons why one is so beneficial.

1/. Opt in lists are your business’s most valuable asset

If you were to ask the owners of some online business about their most valuable asset, they will tell you that it is their opt in list. This is because opt in lists are customers’ lists that can provide higher probability sales in a more consistent and stable condition. Because with opt in lists, all you have to do is to follow-up orders or sales through promotions and ad campaigns.

2/. It is always available

The best thing about opt in list is that it never grows old. As long as your customer needs something to survive, your contact with them will never grow old. This means that you can always have a fresh, new transaction with them every time you inform them that you have new products or services. Every transaction is a new way of increasing your sales. Simply put, no opt in list = no sales (at the most).

3/. Bigger opt in list could mean potential increased profits

The more customer’s names and email addresses you have on your list, the more chances you have in increasing your online sales. Every name, every email address can be worth a hundred dollars that can be accumulated with each transaction

Hence, the bigger your list, the more money you will have.

Here is a wonderful scenario for you to consider. Many of the best Internet Marketers have opt in lists of many hundreds of thousands of contacts. Now lets say John Doe has a list of 100,000 and on average every subscriber spends only 50 cents a month with John, that’s still an impressive $50,000 a month into his bank account for doing nothing more than telling his valued list all about his latest product or service. If Jo has a product or service selling for only $7, and only 1% of his total list buys that one product, then it potentially makes him a staggering $7,000 with only one mailing. It’s all in the numbers and the Law of Averages. Now imagine having only 10 products, individually again selling for a low price to those many thousands of happy customers, can you now see the true value of a large opt in list and why it is so important to build one, by effectively collecting those opt in e-mail addresses from your visitors or contacts at every opportunity. Over time many of your opt in subscribers will indeed buy more than one product, and the figures used above are only based on a mere 1% conversion rate, which is very achievable over the longer period

Boiled down, opt in lists are not just ordinary mailing lists. An opt in mailing list is the very core of any successful online business’s existence and potential survival. That is why for people who value their business as an ongoing concern, also extend the same value to their opt in list, and therefore utilizing the many ways there are to increase it. No wonder that most experts regard building your opt in list as one of the best Marketing Strategies you could use online.

Here’s to your list building success
John

John Elliott Aka Oaky Wood together with Luella May co-founded
http://thecorner4women.com To find out how you too can quickly, and easily build your own opt in email list using our no-cost methods and resources, please visit:
http://thecorner4women.com/JV-Resources.htm
“Motivating & Empowering Women, in the Home, for Business, Health and Leisure”

THIS ARTICLE MAY BE REPRODUCED PROVIDED IT REMAINS INTACT AND ALL LINKS ABOVE ARE KEPT ACTIVE

For re-publishers, here are a few helpful keywords I’ve used in the article above, to show how by doing a little quick research then I already know that my keywords for this article are at least terms being searched for, so this article when submitted to the article directories has a better chance of being picked up through Google search

opt in list 35,000,000 searches this month
opt in email lists 5,200,000 searches this month
marketing strategy 94,800,000 searches this month
marketing strategies 47,800,000 searches this month

Here’s to your continued success

John Elliott aka Oaky Wood & Luella May co-founders of
http://thecorner4women.com

P.S. THESE FR*EE RESOURCES FROM TC4Women that are available

Want fr*ee to use informative articles on many subjects for your website, blog or newsletter then take a look in our Official Article Forum, even post your own good quality articles for others to use. Forum Spammers are never tolerated. Please give our Article Forum or website a courtesy link as the article source
http://thecorner4women.com/Forum

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http://thecorner4women.com/JV-Resources.htm

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