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From The Wall Street Journal - This BIZ is FOR REAL!!!
1/14/2006 11:31:16 PM
Coming soon "Ads By The Squares" www.adsbythesquares.com Here is what a few businesses had to say about the pixel ad phenomenon. ================================= Excerpt from The Wall Street Journal (http://online.wsj.com/public/article_print/SB113261806930503580-6ouqX6NSpgTBkHu4ln_7CpHXbBk_20061122.html) - "I was like, 'What's this?' " says Daniel Khesin, vice president of marketing at DS Laboratories Inc., a skin-care company in Lake Success, N.Y. After examining the site, he says: "There was nothing inherently special about the page, but it was very obvious to us that at the very least, buying some pixels would be a good idea for the sheer number of visitors he was getting." DS Laboratories purchased 800 pixels (that's 8 squares). Almost overnight, he says, traffic surged at the company's Web site by twentyfold, and all of the increase came from [the] pixel site. More impressive, he says, sales by Internet companies that DS Laboratories' site links to jumped almost 50% within a week of the ad going up. "Our skepticism was that this is untargeted traffic," Mr. Khesin says. "But this advertising has definitely paid for itself many times forward. And unlike banner advertising where it goes away, people will always know where to find it to go back and purchase more products." Similarly, Chris Magras, president Evisions Marketing Inc. in Tempe, Ariz., which helps Web sites get higher rankings on search services, also noted [the creator's pixel site's] movement on Alexa.com. "Some people would say it's a bad idea, some would say it's a good one. All I know is that it was generating interest," Mr. Magras says. Evisions bought 6,400 pixels (that's 64 squares) and its ad went up on a Friday. The following Monday morning, Evisions was getting 2,000 more unique visitors to its home page, all linked directly from [the creator's pixel site]. The number of leads, or visitors filling out personal information on the Evisions site, jumped to 300 a day from 100. "It was quality traffic," Mr. Magras says. "It was definitely the biggest payoff for a one-stop ad buy we've ever had." He adds that the company is still getting 800 to 1,000 new visitors daily from [the] site. ================================= Ok, You see it. Ads By The Squares will give you the boost you need. Reciprocal linking. Banners that never dissappear. Higher Alexa rankings. Better search engine placement from popularity. And fun contests to win cash prizes. Tell all of your friends. http://www.bizzyblogz.com/krsword/1157/ Coming soon "Ads By The Squares" www.adsbythesquares.com Kenneth R Sword Jr Co-CEO - Bizzy Blogz http://www.bizzyblogz.com/krsword Copy this link to your RSS Reader: http://www.bizzyblogz.com/rss.php?u=krsword
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Nan
Nan Herring

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Re: From The Wall Street Journal - This BIZ is FOR REAL!!!
1/15/2006 12:05:29 AM
Hi, This is so new, so great, and so hot. It is going to grow like crazy. Everyone get ready to pick your squares as soon as it goes live. You will be glad you did. Nan
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Jody Molloy

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Re: From The Wall Street Journal - This BIZ is FOR REAL!!!
1/15/2006 6:19:09 AM
WOW! We didn't think too much of these pixel ads when they first emerged but there is certainly no doubting the proof either. Hmmmm.... Oh well, when in Rome......lol
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Nan
Nan Herring

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Re: From The Wall Street Journal - This BIZ is FOR REAL!!!
1/15/2006 5:37:37 PM
Jody and Suzy, I had to come back to agree with you. They look so strange at first, but those tiny little ads get so much traffic. Woooooooo I can't what for this to go live. Nan
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Cheryl Baxter

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Re: From The Wall Street Journal - This BIZ is FOR REAL!!!
1/15/2006 11:26:01 PM
Thanks for sharing this most interesting info Kenneth. Sounds great. Take care, Cheryl
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