That is the most crucial question to ask in today's economy...

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Brian completely re-did his best-selling program The Psychology of Achievement, and made it specifically applicable to the 21st Century!

The New Psychology of Achievement will teach you how to...

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Created and produced in 1983, The Psychology of Achievement has...

...become one of the most popular programs on success and achievement,
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If the old version of The Psychology of Achievement made such a big impact on the world, can you imagine what the new program will do?

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The NEW Psychology of Achievement

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Get The NEW Psychology of Achievement from Brian Tracy! Start changing your life today!

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Your Ideal Self and Life

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By: Brian Tracy

Your self-concept is made up of three parts, each of which affects each of the others.
Understanding these three parts enables you to put your hands on the keyboard of your own mental computer. When you learn to take charge of the development of a new and positive self-concept of selling, you can then control your sales destiny for the rest of your career.

Determine Your Direction

The first part of the self-concept is the "self-ideal." Your self-ideal largely determines the direction in which you are going with your life. It guides the growth and evolution of your character and personality. Your self-ideal is a combination of all of the qualities and attributes of other people that you most admire. Your self-ideal is a description of the person you would very much like to be if you could embody the qualities that you most aspire to.

Strive Toward Excellence

Throughout your life, you have seen and read about the qualities of courage, confidence, compassion, love, fortitude, perseverance, patience, forgiveness and integrity. Over time, these qualities have instilled in you an ideal to which you aspire. You might not always live up to the very best that you know, but you are constantly striving to be a better person in light of those qualities that you value so highly. In fact, everything that you do on a day-to-day basis is affected by your comparing your activities with these ideal qualities and your striving to behave consistently with them.

Clarity is Essential

Successful salespeople have very clear ideals for themselves and their careers. Unsuccessful salespeople have fuzzy ideals. Successful salespeople are very clear about being excellent in every part of their work and their personal lives. Unsuccessful salespeople don't give the subject very much thought. One of the primary characteristics of successful men and women in every walk of life is that they have very clearly defined ideals and they are very aware of whether or not their current behaviors are consistent with their idealized behaviors.

Set Challenging Goals

Part of your ideals are your goals. As you set higher and more challenging goals, your self-ideal improves and crystallizes. When you set goals for the kind of person you want to be and the kind of life you want to live, your self-ideal rises and becomes a greater guiding and motivating force in your life.

Your Future is Unlimited

Perhaps the most important thing for you to realize is that whatever anyone else has done or become, you can do or become as well. Improvements in your self-ideal begin in your imagination, and in your imagination, there are no limits except the ones that you accept.

What is your ideal vision of the very best person you could possibly become? How would you behave each day if you were already that person? Asking yourself these questions and then living your life consistent with the answers is the first step to creating yourself in your ideal image.

Action Exercises

Here are two things you can do immediately to put these ideas into action.

First, dream big dreams. Set big, exciting, challenging goals and ideals for yourself in every part of your life. Allow yourself to imagine a wonderful life ahead.

Second, think about how you would act if you were an outstanding person in every way. Then, practice being this person, as though you were acting a role in a play. You'll immediately notice a difference in your behavior.