Hi Robert and Josh,
I know that you've posted in Nov., I wasn't around to read this until today when I signed up here in this forum. I gave some thought into helping another, so here it is.
The best way to get the word out is to start blogging. You have a decent niche content. If you can provide in blog posts about the benefits of each item or something that is meaniful for others about your product. Offer your shopping sales offer at the bottom of each post. Join up a blog network community and show off your blog. Readers will come to you. As here at Adlandpro web community, make friends and start networking it. It's free to blog!
Another way is joining a marketplace and start an affiliate program. An affiliate program is great because your company can provide creatives for others to offer your product to visitors on their web site or blog. It can cost you some, but worth it? Sure it is. You can set your percentage as low as 3% commission to 10% or flat rate. If interested in this way, let me know and I can send you free info where to check it out.
And one more way is join up forums that are relevant to your products or content. Add your site's link as your signature and participate in that type of forum. Eventually, you can get potential customers or referrers to visit your site because you have provided meaningful posts and become authority of knowledge in that forum. Build trust with others and business can eventually bloom. It's free to join up forums!
So to recap, 1. Blogging and Blog Networking, 2. Affiliate Programs, and 3. Forum Marketing. There are more ways to get the word out, but start with what works. Good luck and prosper in 2009.
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