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Thomas 1637 15469 Carlsbad	Copyright infringement accusations emerged from Italy 7/31/2008 3:04:40 PM
	_{Copyright infringement accusations emerged from Italy as a TV company called Mediaset lobbed a 500 million euros lawsuit at Google. Looks like Google will be fighting billion-dollar suits on both sides of the Atlantic, this time in Italy, where there is no DMCA protection to claim. The outcome is important to every webmaster because cases like these will determine whether sites are really protected from third-party content.Perhaps Italy's Prime Minister, Silvio Berlusconi, sees}_{Viacom's ongoing action against Google}_{and YouTube a viable strategy. His firm followed in Viacom's footsteps, seeking a big payday from YouTube and its parent over allegations of copyright infringement.}_Bloomberg_{said the case hit the courts in Rome, where Mediaset may try to make a play for supposed lost advertising revenue above and beyond the 500 million euros demanded. Mediaset claimed over 325 hours of their content hit YouTube, based on an assessment in June. YouTube denied the allegations, pointing to its policy banning the uploading of copyrighted content, as well as its practice of taking down offending content upon notification. That practice stems from the US DMCA provision that offers a safe harbor to websites that remove such content when instructed to by the content owner. It's a defense Viacom, and now Mediaset, will try to dismantle in the courtroom. There is little to suggest the big content companies really recognize the shift in societal expectations now that broadband connections and easy-to-use video services exist. People used to gossip about their favorite shows face to face. But there is always something missing from being told about a funny situation on an episode of a series as opposed to seeing it. When someone spots a moment they think is worth sharing beyond talking about it, they head to the Internet. Content companies despise this, their fans showing such interest, and the prospect of some website profiting from that broader, unauthorized exposure of their work. The problem sounds more like it's the media and not the masses. It's 2008, a slew of companies from software powers like Adobe and Microsoft down to the smallest of startups have ideas on making videos a profitable vehicle for ads and distribution. But the media companies, long accustomed to getting the whole hog, don't want to settle for pieces of it even if they come from a vastly bigger animal. They want it all, fans be damned, copyright is the corporate shield, and they'll go home carried on that shield before they back off and let fans be fans.}
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Podo 253 293 Como	Re: Copyright infringement accusations emerged from Italy 7/31/2008 6:16:38 PM
	*Hey Brother Thomas,* *this is a classic report. Its time you and I start something like Google. Not G or MS style, but somethings that can change the way people think and live. Logic,* *Religion and conflict of the mind.* *Lets start counting down: Today its 90th day. Others can file in from now on.* *Thanks* *Pierre Louma*
	Podo3500
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Thomas 1637 15469 Carlsbad	Re: Copyright infringement accusations emerged from Italy 7/31/2008 6:33:43 PM
	Sounds good to Me Pierre, thank you for the feedback! Much appretiated. God_bless you
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Nick 4679 23156 Brampton	Re: Copyright infringement accusations emerged from Italy 8/1/2008 12:00:14 AM

	Breast Cancer Awareness On My Site! http://www.freewebs.com/nicksym Free exposure that works http://www.webbizinsider.com/Home.asp?RID=55242
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Thomas 1637 15469 Carlsbad	Re: Copyright infringement accusations emerged from Italy 8/1/2008 12:19:56 AM
	Your welcome Nick,
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