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Hello friends,
Some good tips for you to check out....
1. Don't Just Sell Benefits
Don't just tell prospects what they gain when they buy your
product or service. Tell them what they lose if they do not buy
it. Most people fear loss more than they desire gain. Customers
want your product or service to enjoy the benefits it provides.
They will want it even more when you remind them of what they
lose by not buying it.
2. Use Pleasant Surprises to Close Sales
An unpleasant surprise can kill a sale. But a pleasant surprise
can help close a sale. For example, adding an unexpected bonus
immediately before your prospect takes the last action to
complete a sale will eliminate any last minute hesitation.
3. Provide Fast Delivery - Even When You Can't
The faster you can deliver your product or service the more
sales you will get. If you cannot deliver all or part of your
product immediately, add something to the purchase that you CAN
deliver immediately. It could be as simple as a series of
helpful tips related to your product posted on your web site
..available only to new customers.
4. Make Buying Easier
Every non-essential action in the buying process is an
opportunity for customers to reverse their decision to buy. Look
for ways you can make your buying procedure easier and faster.
For example, many marketers use a multi-step shopping cart to
get online orders when a simple online order form would do the
job with just 1 or 2 quick clicks.
5. Improve Your Offers without Lowering Your Price
You don't have to reduce your price to improve your offer.
Instead, simply load it up with bonuses. Make sure your bonuses
have a high perceived value to your customers ...even if they
cost you little or nothing.
6. Keep Your Advertising Up to Date
If you never make any changes in your advertising, your sales
will eventually decline. Don't abandon advertising that's
working - but do keep trying to improve it. And regularly test
new advertising to see how it works for you.
7. Outsmart Your Competitors with Alternative Marketing
Look for some alternative marketing methods your competitors are
overlooking. That's how one internet marketer discovered direct
mail postcards. They proved to be a highly effective and very
low-cost way to generate traffic to her web site ...while
concealing her marketing activity from competitors.
8. Neutralize Customer Complaints Quickly
Handle customer complaints quickly and with a positive attitude.
Strive to preserve your relationship with the customer instead
of your immediate profit from them. They will reward you with
repeat sales and referrals instead of punishing you by telling
everybody they know about their unhappy experience ...causing
you to lose future customers.
Each of these 8 marketing tips reveals a proven low-cost
marketing tactic many other small businesses have used to boost
their sales and profits. Integrate them into your marketing
program now and you'll quickly start enjoying the same results
too.-Bob Leduc
Thanks for your visit,I certainly learned from this,hope you did too!
Thanks
Leanne Busby
http://www.aussie-money-tree.biz
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