"The more effective you are at selling, the more successful you will be in every area
of your life."
- Brian Tracy
It is amazing how many people don't even realize that they are in sales.
Whether you're selling your opinion or a vacuum, you are going to need the
necessary skills to get your point across and influence people's thoughts and
decisions.
Listed below are Brian's 3 top-selling "sales" programs to sharpen anyone's
sales skills...
Your consumers need to excel in their abilities, both in sales and in life, to stay
on top of the game -- Brian Tracy is just the person to
teach them with these proven techniques. They will soon double and triple
their sales and income, and improve their overall life.
Everyone is a Salesperson
By Brian Tracy
I often ask my seminar attendees, "How many people here are in sales?" It's
interesting to watch how people respond to that question. There are always a few
people who will raise a hand at first, and then another hand goes up, and then
another, and soon perhaps half the people in the room have a hand up, even
though they may be in fields such as management, administration, finance and
accounting.
I then smile and ask again, "Now, how many people here are really in sales?" At
this point, virtually every person in the room has raised a hand. We all smile
at the realization that each of us is in the business of selling every single
day.
From the time you get up in the morning until the time you go to bed at night,
you are negotiating, communicating, persuading, and influencing -- trying to get
people to cooperate with you to accomplish the things that you want them to
accomplish. So the pivotal question with regard to selling is not if you are
doing it, but if you are good at it.
All top executives are excellent salespeople. All effective parents are
wonderful salespeople. All effective employees use sales techniques to get their
coworkers and bosses to go along with them and to cooperate with them in getting
the job done. Everyone who is effective in virtually any area of life that
involves other people is an excellent salesperson of some kind.
Unfortunately, over the years, a stigma has grown up around the selling
profession. Many people feel that selling is a low-level type of activity and
they don't like to be associated with it -- even people who are in sales!
Virtually no colleges or universities have a "Department of Selling," even
though almost 15 million Americans make their living by selling something to
someone. It is the largest single, identifiable occupational group in the United
States.
Salespeople are the movers and shakers in every business and industry. They are
the key people who create the demand for all the products and services that keep
everyone employed at every other occupation.
The wonderful thing about selling is that it is a learned skill. No matter what
level of selling ability you possess today, by continued practice, you can
become better and more persuasive. And the more effective you are at selling,
the more successful you will be in every area of your life.
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